Executive News
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01/15/2015
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Today marks the official launch of the new Institute for Public Service wordmark as well as new marks for each of the agencies. This is the first time since I’ve been at the university that the UT system has allowed each of the campuses and institutes the flexibility and input into our graphic identities. UT Knoxville has officially started using the Power T as its logo, while UT Chattanooga will make use of its C. UT Martin, the UT System, the Institute of Agriculture and IPS all continue to use the UT icon with some variations on the look of each of the wordmarks.
I want to thank you for taking the time to complete the recent rebranding surveys. We communicated your feedback and recommendations to the system office of communications and marketing before finalizing the new logos. All of the new marks can be found on the intranet at ics-branding
https://staff.ips.tennessee.edu/content/ips-branding.
We also asked for your opinion on a new name for the Central Office – a name that better reflects the service role of the office. The name that received a majority of the votes was IPS Administration . In addition to the launch today of the new logos, the Central Office will now be identified as IPS Administration .
Our communications staff is working with your executive directors and advocacy team contacts in your offices to roll out the new logos on websites, collateral and other materials. Again, thank you for your input. I am looking forward to seeing the ongoing benefits of utilizing a consistent brand.
Herb
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